In Steve Covey’s Book, The 7 Habits of Highly Effective People, “Begin with the End in Mind” is the second habit Redland is taking to heart. As we revamp our company positioning and mission statement, we have created a grassroots process that invites the entire company to participate.Two separate teams at Redland are hard at work preparing a unique philosophy of our principles and goals. Each employee serves as a vital part of our success and an important contributor in establishing Redland’s collective mission statement. More to come.